01 Jul The 2024 Swimwear Trends to Know This Summer
With summer closing in nicely, our minds are now firmly set only on holidays. Aside from the location of said holiday (preferably beach side), most of this thinking time will be spent on what to pack for deliciously long hot days and balmy evenings. The many beautiful summer dresses that will finall be unleashed, the arsenal of crochet and linen, and of course, the perfect bikini or swimsuit. This will likely form the mainstay of most of your outfits if your holidays are anything like mine…
But what are the 2024 swimwear trends we should be concerning ourselves with this year? 90s minimalism still reigns strong and this year contrast piping is trending hard, especially in simple but effective black and white. The bandeau silhouette that has been trending for a while has also taken hold of bikinis and one-pieces alike, allowing for minimal tan lines in its stunningly simple silhouette. Then, there are more full-coverage retro silhouettes with old-school glamorous touches, siren red options (no part of your wardrobe remains untouched), and the divisive return of the Tankini. All that and more. These are 8 2024 swimwear trends that are here to provide you with many a beach/poolside goddess moment this summer.
Metal Details
Metal detailing certainly adds a luxe edge to your swimwear game, just see the below for proof.
This bandeau top and bottoms sold out in grey, but now come in this simple but stunning black and gold combo.
This ring-detailed top and bottoms also come in black, but the teal shade is stunning.
So stunning accessorised with complimentary gold jewellery for extra glamour.
Christopher Esber knows how to work cut-outs and embellishment, even for the beach. The terracotta tone of this top and bottoms is so gorgeous too.
Simple but effective.
These high-rise bottoms look amazing with the simple bandeau top and also come in black.
90s Minimalism
Think simple silhouettes, clean lines, and solid colours, including classics like black and white. Go for 90s supermodel vibes with a high-cut swimsuit, or cheeky bottom and underwired top, or try a low-rise string bikini in a solid colour or with this season’s contrast piping.
This underwired top and ruched bottoms set are stunning.
Simple but very effective.
Reformation’s clean-lined top and bottom set are so good.
If this one-piece doesn’t say 90s supermodel, I don’t know what does. Naturally, it also comes in lipstick red.
Toteme’s contrast piping triangle top and bottoms are also giving 90s supermodel vibes. If this is a little out of your budget, try this H&M contrast trim top & bottoms.
Matteau’s ‘Petite Square’ swimsuit is a stunningly simple style in super fresh white.
Retro Glamour
Chic old-school monochrome looks and retro styling are back and looking better than ever. Balconette tops and high-waist bottoms provide a grown-up and glamorous take on the coquette trend, with floral appliques and retro prints adding to the effect.
Magda Butrym’s beautiful floral applique top and high waist bottoms are next level.
How good is this set? The very chic two-tone top and bottoms are perfect in black and white but also come in six other colour/print options, as well as a gorgeous one-piece swimsuit in the same contrast black and white.
So elegant in white or black with contrast buttons.
Too beautiful. Snap up this Farm Rio tile print top and bottoms before I do.
This black one-shoulder floral applique number looks fancier than H&M, does it not?
Polka dots are trending hard and looking ready to bring glamour to your beach-based frolics. Pair the balconette top with the high-waisted bottoms for ultimate Marilyn Monroe vibes.
Siren Red
Of course, there is red. Shades of red have saturated our whole wardrobe and won’t stop at our swimwear this season. Get ready to turn heads.
Coming in 4 shades & Other Stories textured bow tie swimsuit is a winner in poppy red.
Stunning all around. The structured bottoms look so flattering too.
M&S’ twist front cut-out swimsuit makes such a pretty top too and also comes in white.
This halterneck bikini top and tanga bottoms from H&M are a great budget-friendly option and come in sizes 4-22.
A stunning colour and silhouette from Haight.
If you prefer a slightly deeper shade of red this Reformation top and tie-side bottoms are for you.
The Return of the Tankini
The most divisive of all the swimwear trends, the Tankini has been making waves amongst TikTokers. And it seems to have at least piqued our curiosity, with searches up on Pinterest for this 00s style this summer. If you have found yourself intrigued by this more modest style, then you might want to see these rather tempting examples…
One for the minimalists this sporty halter top and hipster shortie bottoms also come in a khaki/grey shade.
Save on packing with Oséree’s shimmering set, as this definitely doubles for your going out top…
Not your typical tankini, this little number is based on Norma Kamali’s iconic Grecian-inspired ‘Diana’ dress.
The tie front top and shirred waistband detail bottoms in ‘Sweet Meadow” from Frankies Bikinis are a delightful combo.
Pair this simple top with the contrast binding high-leg hipster bikini bottom, or try one of the other many silhouettes on offer in this mix-and-match style.
This tankini top and tie-side bottoms come in such a pretty shade of blue.
Bandeau Baby
Aside from playing up to the ’70s aesthetic with a bandeau silhouette, this simple style is the best solution for avoiding tan lines.
This H&M swimsuit comes in sizes 4-22 and is also stunning from the back. There are still a few sizes left in these crochet shorts too…
Always with clean, simple lines, Haight’s swimwear is modern and timeless all at once.
This textured bandeau swimsuit also has removable straps.
This set is stunning in fresh bright green. Wear the high waist bottoms with this twist-front padded bandeau, or this clean-lined bandeau with removable straps
COS’ simple ribbed bandeau swimsuit looks great under a pair of silky shorts and also has removable straps when you want to get active (or not).
Ticking off multiple trends, Arket’s bandeau top with metal detailing and textured bottoms come in black as well as this gorgeous blue shade.
Shades of Nature
It’s all about those natural shades of blues, greens, browns, and neutrals that will work perfectly with your surroundings. If you want to go for a colour but keep it versatile, these natural shades will mix and match with multiple beach outfit additions.
Sparkle like the sea in this shimmering Marine blue top and bottoms.
The gathering on the Arket swimsuit is so flattering.
Both the colour and shape of HUNZA G’s Juno twist-detail bikini bikini are so pretty.
The simple terracotta toned scoop neck top and bottoms from M&S x Sienna Miller collection are a perfect base for accessorising.
Such a pretty shade of shimmering turquoise green.
The gathered neckline and khaki shade of this swimsuit look expensive.
Bold Prints
In contrast to minimalist lines and shades of nature, big bold prints are also back. Make it exotic with animal prints or tropical with sunset shades for the perfect holiday vibes.
Bring a little bit of sass to your swimwear edit with this animal print cut-out halterneck that’s still highly versatile in neutral shades.
The abstract print and bold colours of this swimsuit and stunning.
Bananhot’s Lenny floral bikini top and bottoms are simply stunning.
Arket’s subtle animal print also comes in a balconette bikini top and bottoms.
Love this summery 70s print from Faithfull. Pair the top with the matching gathered bottoms for the full impact.
A classic number you will keep in your swimwear edit for years to come. Perfect paired with one of our favourite beach bags…
Arket’s blue and white printed bandeau top and high waist bottoms are so pretty.
This story was published at an earlier date and has since been updated.
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